Colorado Expands Chain Laws
Colorado has recently expanded its Mandatory Carry Chain Law, requiring truck drivers to carry snow chains in more locations across the state during winter months. As a trusted Merritt dealer, …
Colorado has recently expanded its Mandatory Carry Chain Law, requiring truck drivers to carry snow chains in more locations across the state during winter months. As a trusted Merritt dealer, you have an opportunity to help your customers stay compliant while also boosting your sales with our Tire Chain Carriers—a practical solution for chain storage and accessibility.
What You Need to Know
- The updated law mandates that commercial vehicles traveling through Colorado’s mountainous regions carry the appropriate number of chains from September 1 through May 31, regardless of road conditions.
- Expanded requirements now cover additional locations across the state, increasing the likelihood of inspections and penalties for non-compliance.
- Truck drivers face fines up to $500 for failing to carry chains and up to $1,000 for failing to chain up when required.
Read the full Colorado State Patrol Press Release
Merritt Tire Chain Carriers: A Simple Solution for Compliance
Merritt’s Tire Chain Carriers offer truckers a convenient and secure way to store their snow chains, making it easier to comply with the law while staying organized on the road.
- Durable Aluminum Construction: Built to withstand harsh winter conditions and daily use.
- Multiple Mounting Options: Side-mount or underbody configurations to fit any truck setup.
- Ample Storage Space: Designed to hold multiple chains, ensuring drivers meet requirements for chain quantities.
- Secure Access: Keeps chains safe and accessible when they’re needed most.
How You Can Support Your Customers
- Educate Your Customers: Share details about Colorado’s updated law and emphasize the importance of compliance to avoid costly fines and delays.
- Promote Tire Chain Carriers: Highlight Merritt’s Tire Chain Carriers as the ideal solution for storing chains safely and conveniently.
- Stock Up: Ensure you have enough inventory of Tire Chain Carriers to meet increased demand as winter approaches.
Marketing Support for Dealers
We’re here to help you succeed! Take advantage of our dealer support programs:
- Promotional Materials: Download flyers and product images from our dealer portal to share with your customers.
- Sales Incentives: Ask about our current promotions and special pricing on Tire Chain Carriers.
- Training and Assistance: Our sales team is available to provide product training and answer any questions you or your customers might have.
